WordPress Integration with SAP: Is It Suitable for your Business?

WordPress Integration with SAP: Is It Suitable for your Business?

Very few things have had as big of an impact on digital marketing as WordPress. The platform is free, it’s simple to use, and it’s easily accessible. As a result, just about anyone, regardless of their technical knowledge, has the ability to create impressive websites. The power of WordPress is enhanced by the countless libraries, themes, and plug-ins that are available.

As of 2019, 34 percent of the internet is powered by WordPress. Around 400 million people visit WordPress sites each month. Understandably, WordPress sites are of interest to hosting companies. When searching for hosting, you may find WordPress specific hosting packages rather than generic hosting services. The advantage of WordPress hosting packages is that they are designed to support WordPress. The server requirements aren’t crazy, but the best WordPress hosts go above and beyond to ensure they offer 1-click WordPress installation, PHP 7, and mySQL 5.6 or greater.

A Better Understanding of SAP

SAP (System Application and Product) is a key component of data processing. This is an application software that is revolutionizing the business world and is highly sought after by market leaders. It makes it easier for enterprises to organize business operations and improve their interaction with their customers.

One of the reasons why SAP is so highly prized is because it offers a complete solution to all areas of business, ranging from inventory to financial and much more. The feature-rich ERP platform of SAP in areas like customer management, resources, and products makes it a valuable tool in improving the fundamentals behind the success of many companies.

WordPress has gone from being a content management system software that was first used by bloggers to now becoming a user-friendly interface used to create some of the most popular websites on the planet. SAP and WordPress work together to improve business function.

WordPress Integration with SAP: Is It Suitable for your Business?

When a business integrates WordPress with SAP, they are creating an environment that leads to improved accuracy and efficiency over all areas of the business. WordPress, for many companies, has replaced the storefront. Businesses are using WordPress to create catalogs and galleries that allow them to showcase the services that they offer to customers who visit them online. This is an area where WordPress and SAP work harmoniously together in creating an end-to-end solution for growing online businesses.

SAP/WordPress integration benefits the organization using it because it allows them to improve the functionality of their web stores and improve their reputation by providing rich customer experiences. It enables businesses to balance their online and off-line practices. The same integration benefits customers by improving the services they receive and improving their user experience.

There are a number of features of SAP/WordPress integration that may make it right for your business. Some of these features include:

  • Improved site management
  • Versatile payment
  • Synchronization of inventory off-line and online
  • Search engine optimization
  • Multilingual site
  • Using multiple currencies for pricing
  • Improved product browsing
  • Improved content managing
  • Elimination of duplicate data entry

WordPress is a complete CMS. It has a number of plug-ins, tools, and other components designed to improve catalog management, blogging, content management, search engine optimization, storefront capabilities, etc. SAP integration enhances these features, allowing for the creation of a website that is built using a fully functioning web platform. It takes advantage of the best that WordPress has to offer and directs it toward all areas of online business practice. Many users opt for WordPress specific hosting that is specifically designed for better performance and security. 

Together, WordPress and SAP provide a one stop, one time solution that allows business owners to have a real-time understanding of information, inventory, and shipping. All of this information is organized and customized based on a company’s current requirements.

WordPress and SAP Transforms a Company’s Digital Experience

SAP software has become popular in corporate sectors and energy sectors. Its popularity stems from its ability to improve a company’s internal practices while taking the customer experience to a new level. When integrated with WordPress, SAP allows businesses to combine software with a solid website. They are able to streamline everything from managing orders to administration.

WordPress/SAP integration is allowing businesses to respond to the digital transformation that is taking place in the market. This digital transformation is forcing companies to adapt their business models to reflect the new market reality. These changes are not being driven by the companies themselves, but this change is being driven by customers.

Customers expect that the content they are given on a website be relevant and up-to-date with what they are doing at any time and at any place. They want the content they receive to be available on the format and the device that they choose. It is the client’s journey that is dictating a company’s strategy.

In order to stay relevant, businesses have to be in tune with this new kind of customer who has embraced technology and is committed to always being connected. Customers demand unmatched customer experience.

Many businesses already have a customer first organizational strategy. More businesses are going from off-line strategies to modern digital strategies to improve customer experience. Businesses that do not adopt to this change will suffer financially and will lose market share. A recent poll underscores the importance of businesses adapting to SAP/WordPress integration.

In this poll, businesses were asked how long they thought they had before they would suffer financially by not adopting a new digital centered customer centric marketing strategy. Close to 50 percent felt that they had less than a year to make this change.

SAP/WordPress integration is a step toward digital transformation. It allows your business to integrate digital technology in all areas of the business, which leads to a fundamental change in how the business operates and the value the business delivers to the customer. It makes it easier for you to have a consistent stream of up-to-date information while simultaneously giving your customers a consistent experience of whatever they need whenever they need it.

We would love to hear from you about your experiences with SAP/WordPress integration. Please tell us about it in the comments section below.

Source: blogs.sap.com